Welcome to this course! This is the first in a three-part series designed to guide you through implementing generative AI in your business. In this course, we focus on the "See" phase of the "See-Plan-Act" approach. We'll conduct a comprehensive overview of the core technical capabilities of generative AI, and gain a solid understanding of the foundational technologies and how they can be leveraged to drive business value.

Learning Objectives

By the end of this course, learners will be able to:

Tools & Technology

GenAI Tools

Please note that any independent use of GenAI tools to complete assignments must align with the course’s Academic Honesty guidelines. The use of these tools can also introduce unique copyright, privacy, and ethical considerations.

Coursera Coach

During the course, you may encounter the “Coursera Coach,” a generative AI-assisted tool developed by Coursera. AI-generated content should be verified for accuracy, as these tools are still evolving. Using the Coursera Coach is optional and should not replace personal analysis of the content.

Participation Strategies

Engaged learning looks different for everybody. We hope you define your own measures of success and engage with the material in a way that suits your needs. We celebrate the diverse ways learners engage in courses and encourage you to reflect on your unique skills, needs, and aspirations as you progress. The course provides time estimates for completion, but feel free to engage with the material in ways that make sense for you.

Course Schedule & Grading Policy

This course consists of three modules, spanning approximately 3 hours:

Each module includes lecture videos, reading materials, and discussion prompts. The course concludes with a graded assignment in Module 3, which requires a score of 80% or better to earn the Certificate of Completion.

Community Engagement